Analyst – Online Channel Lead Generation. Fixed Broadband
@MTN Nigeria posted 7 days agoJob Detail
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Job ID 60557
Job Description
Description:
Reports To: Manager – Value Propositions
Division: Fixed Broadband
Mission
- Support sales and marketing teams in building a strong pipeline of leads that delivers against business plans, sales quotas, and MTNN’s objectives.
- Analyze online retail sales data to generate performance reports, identify customer purchasing trends, and assess changes in the digital retail market to inform decision‑making.
Description
- Engage Online partners to follow up on e-commerce initiatives to drive sales.
- Creating tracking reports for promotional activities
- Coordinating with various departments for business development initiatives
- Optimizing pricing strategies and conducting promotional planning
- Evaluate performance measures against Online sales Target
- Driving our lead generation campaigns
- Generating new leads to increasing brand awareness
- Deploy targeted digital marketing campaigns across web, social media and partner platforms.
- Creating fresh lead generation tactics according to customers’ needs
- Following up on leads and conducting research to identify potential customers
- Managing our leads to ensure consistent site traffic growth
- Maintaining our lead databases and tracking lead sources
- Submitting marketing and sales pipeline reports
- Research, track, maintain and update leads
- Conduct client or market surveys to obtain information about potential leads
Requirements
Education:
- First Degree in Business, Marketing and Advertising
- Fluent in English.
Experience:
- 3-7 years’ experience in an area of specialization; with experience working with others to include:
- Experience in project planning, sales/marketing or related function
- Proficiency in Microsoft Office Tools (Word, PowerPoint and Excel)
- Telecoms experience would be an advantage.
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